September 30th I attended MoMo Boston held at the Boston Harbor Hotel where there was the usual meet and greet of some of the finest minds in America but also a great panel discussion regarding mobile advertising, mobile platforms, the best types of phones, etc. Needless to say, out of a room of 200, there were probably 11 women. Oh well – it meant more white wine for me. And NO! I do not JUST go for the open bar – Jeez.
My reason for attending was compounded by the fact that one of the speakers was a young lad I watched accept an award with MITX for his brainchild – SCVNGR. SCVNGR is a revolutionary online mobile game for large scavenger hunts. Seth Priebatsch, the 20 year old CEO (dropped out of Princeton to start the company) fielded questions regarding the state of mobile along with fellow panelists from Getjar, Runkeeper, and Quattro Wireless.
The consensus:
• There are a LOT of mobile applications – some who last only days before being tossed aside by users.
• Mobile advertising is the future of the market.
• There are a lot of new styles of android phone coming out – 35 to be exact – but that means the need for strong UI/UX is HUGE.
• And the smart phone is here to stay.
Everyone is obsessed with smart phone technology. To prove this point - a lot has been written about iPhone addictions. There are even YouTube clips and hilarious blogs about it. However – I have first hand knowledge. OH YES friends. I have been given the “iphone shoulder.” Recently I was at a party and 4 out of the 6 participants in a card game not only sent continual text messages but all 4 whipped out their iphones to compare apps – this one downloaded a really cool way to scan his gym membership. And this one found a great way to keep track of his diet. ETC. ETC. ETC. ETC. ETC. All the while, none realized that they couldn’t even “unplug” for a 30 minute card game. Now if it was Monopoly, it could be forgiven. That game lasts for days!
Back to Momo: Worldwide there is some discrepancy regarding which platform is best. But the big take away – MOBILE ADVERTISING. I walked away from the event with some new knowledge regarding some AWESOME technology partnerships coming out – ie. You’re doing an online mobile event, and you haven’t eaten – well….. wouldn’t you know it. Your phone just sent you 3 restaurants within walking distance. GENIUS! Or you’re seeing a movie, and you use Goby.com to create your next adventure by quickly searching the vast expanses of the Internet from your phone. This could make living life spontaneously far more tolerable.
Did I leave feeling slightly less intelligent? You betcha.
Am I tempted to buy an iPhone – I plead the 5th.
Showing posts with label MITX. Show all posts
Showing posts with label MITX. Show all posts
Friday, October 9, 2009
Wednesday, May 20, 2009
BYOBM - If you've got it, flaunt it!
Spring has sprung! Birds are chirping, pedestrians are darting out in front of my car, I narrowly avoid running into people on bikes – seriously some of you people are slightly dangerous. Ahhhhh…. Summer is on its way. And to top it off I’m seeing signs of an upswing in the market. WOO HOO!!
Recently, I was fortunate enough to take part in a few events focusing on job hunting, technology, new products, etc. at the Microsoft building in Cambridge, MA. Can we talk about how awesome the facilities are? 3 words – fully stocked fridges.
Highlights of the meetings included an evening devoted to discussing how best to use social media in an organization, 4 hours of resume review helping professionals market themselves, and yet another evening devoted to proctoring presentations for MITX (Massachusetts Information Technology Exchange) technology awards. And now I shall share what I’ve learned. I feel the need to put a “Confucius Say” here but will refrain.
Social Media:
First and foremost - BYOBM!! Be your own best marketer. Social media is what you make it. Are you Twitter savvy? Perhaps you are able to connect with millions via a group on Facebook? Or even better- you can do both and they are linked together? ROCK ON. The evening (Girls in Tech – Using Social Media in your organization) had 4 panelists answering questions regarding this very topic and I realized something when I left that night – if you are putting yourself out there – whatsoever – it will bring a response. Twittering (sending Tweets), updating your Facebook status, creating content for a website or (giggle) a blog.
BYOBM and they will come….
Resume Review:
I’m sure most of you know by now – I love helping people with their resume. Why? No clue. I get giddy knowing that I may be helping that person. And when it works – I sing the following song. The other night a gentleman who I had helped in a VERY packed resume review session came up to me at another event and said “I got an interview by using what you told me.” I had one of those moments where I had to think of what my face was looking like at that moment – because inside I was jumping up and down. Small win for him, a huge joy for me. HOWEVER – the moral of the story is: tailor your resume. BYOBM – don’t assume that a company will “guess” that you have the skills. If they’ve taken the time to write a description – you need to take the time to acknowledge the description. Assume that the first person who sees your resume will have NO CLUE who you are or what you do – then what?
MITX Awards:
OK – I have to say helping with MITX was probably one of the COOLEST nights. Technology companies far and wide came to Microsoft to show off the newest concepts in several categories. My categories – gaming and rich media. Can we talk about how awesome the future of gaming and rich media is going to be? There’s nothing like sitting in a room with insanely smart people (MIT, Harvard, Yale, Carnegie Melon – the gang’s all here) and feeding off of their intelligence. Stay tuned IN folks – join industry groups. You will learn a lot and it will allow you to BYOBM at the events.
The moral: To succeed in this crazy world – you have to BYOBM (SERIOUSLY GIVE IT A SHOT), attempt to help others, and spend a few minutes with a nerd. Trust me.
Recently, I was fortunate enough to take part in a few events focusing on job hunting, technology, new products, etc. at the Microsoft building in Cambridge, MA. Can we talk about how awesome the facilities are? 3 words – fully stocked fridges.
Highlights of the meetings included an evening devoted to discussing how best to use social media in an organization, 4 hours of resume review helping professionals market themselves, and yet another evening devoted to proctoring presentations for MITX (Massachusetts Information Technology Exchange) technology awards. And now I shall share what I’ve learned. I feel the need to put a “Confucius Say” here but will refrain.
Social Media:
First and foremost - BYOBM!! Be your own best marketer. Social media is what you make it. Are you Twitter savvy? Perhaps you are able to connect with millions via a group on Facebook? Or even better- you can do both and they are linked together? ROCK ON. The evening (Girls in Tech – Using Social Media in your organization) had 4 panelists answering questions regarding this very topic and I realized something when I left that night – if you are putting yourself out there – whatsoever – it will bring a response. Twittering (sending Tweets), updating your Facebook status, creating content for a website or (giggle) a blog.
BYOBM and they will come….
Resume Review:
I’m sure most of you know by now – I love helping people with their resume. Why? No clue. I get giddy knowing that I may be helping that person. And when it works – I sing the following song. The other night a gentleman who I had helped in a VERY packed resume review session came up to me at another event and said “I got an interview by using what you told me.” I had one of those moments where I had to think of what my face was looking like at that moment – because inside I was jumping up and down. Small win for him, a huge joy for me. HOWEVER – the moral of the story is: tailor your resume. BYOBM – don’t assume that a company will “guess” that you have the skills. If they’ve taken the time to write a description – you need to take the time to acknowledge the description. Assume that the first person who sees your resume will have NO CLUE who you are or what you do – then what?
MITX Awards:
OK – I have to say helping with MITX was probably one of the COOLEST nights. Technology companies far and wide came to Microsoft to show off the newest concepts in several categories. My categories – gaming and rich media. Can we talk about how awesome the future of gaming and rich media is going to be? There’s nothing like sitting in a room with insanely smart people (MIT, Harvard, Yale, Carnegie Melon – the gang’s all here) and feeding off of their intelligence. Stay tuned IN folks – join industry groups. You will learn a lot and it will allow you to BYOBM at the events.
The moral: To succeed in this crazy world – you have to BYOBM (SERIOUSLY GIVE IT A SHOT), attempt to help others, and spend a few minutes with a nerd. Trust me.
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